For this project, we had to design a campaign for a non-profit or charitable organization of our choice. I chose the Anna Templeton Centre in St. John's, Newfoundland, as their art classes helped to fuel my creative journey as a child.
The Anna Templeton Centre strives to promote traditional Newfoundland craft and general arts in the community by providing education and opportunities for makers.
As Newfoundland is my hometown, the risk of our traditions dying out is a very real concern. I'm heavily inspired by my Newfie roots when it comes to art, so it only felt right to use a charming little saying to remember where you came from.
I chose to create a bus stop ad to promote the centre, a brochure about what the centre provides, and a button that you would receive after donating to the centre.